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January 2008
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Cultivating Success

The Top 10 Articles of 2007

Based on hits, here are the most popular articles of last year.

61 Quick Tips to Marketing Success
Ike Devji, J.D.

These marketing ideas are simple, easy-to-implement and will produce dramatic results if you follow them consistently.

The Right Question
Bill Brooks

You can't talk people into buying, but you can listen them into it. Questions are your greatest selling tool.

Are You a Referral Wimp?
Bill Cates

You've avoided asking for referrals, for fear that you'll come across as pushy or desperate—now's the time to take action.

Building a Compelling Case for Permanent Insurance
Dave Willis

Consider these strategies for presenting the myriad benefits of life insurance—some of which you may not have considered.

Being No. 1—and What You need to Get There
Maggie Leyes

Carlos Lowenberg Jr. talks about the shift he made that allowed him to go from struggling to make a sale to being the No. 1 agent at New York Life. Plus, this MDRT TOT member describes how he grew his business by an average of 25 percent a year by adding "one more bit of expertise" every 90 days.

8½ Things to Do for More Referrals
Bill Cates

Develop these habits to start generating more word-of-mouth business.

Stop Prospecting Forever
Paul McCord

Use this four-step "referralspecting" process and never have to make a cold call again.

Common Annuity Planning Mistakes
Ayo Mseka

Knowing what they are and how to avoid them will help keep you and your client out of trouble.

Ten Tips for Networking
Ike Z. Devji, J.D.
These helpful hints have led to a steady stream of referrals for one advisor.

There's a Fortune in Failure
Gary Bradt, Ph.D.

These five steps will help you turn a stumble into a success.

Honorable Mentions:

Seven Stress-Busting Strategies

Planning for the Future

Advanced 20-Point Day

Are You Emotionally Attractive?

Overcoming Your Fear of Prospecting

People Love Specialists

Ten Ways to Find Inspiration

Stressed Out? Try the 20:1:2 Formula

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